Behind The Scenes: Nikita Dutta Reveals The Making Of Her ‘Jaadu’ Song For Jewel Thief
A glimpse into the creative process behind the catchy track from the upcoming Netflix heist film.
With nearly two decades of experience in the media and entertainment industry, Preeti Jha is a creative producer and director known for her expertise in content creation, production management, and storytelling. Currently serving as a senior creative producer at IncNut Digital, Preeti plays a pivotal role in developing high-impact digital content, overseeing creative strategy, and managing production workflows.
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Image: Instagram
Nikita Dutta has offered fans a captivating peek behind the curtains of her upcoming song ‘Jaadu’ from the Netflix film Jewel Thief. The actress shared a behind-the-scenes glimpse on Instagram, showcasing the meticulous preparation that went into creating the memorable dance sequence.
In the Instagram post, Nikita is seen stepping out of her makeup trailer, chatting with staff while getting last-minute hair touches, having fun with actor Saif Ali Khan, and working on multiple shots of the music video. The video captures the glamorous ambiance of the set, her gorgeous outfits and makeup, and her camaraderie with the crew.
“The making of #Jaadu 💎🌹😗,” Nikita captioned the post, adding diamond and rose emojis that hint at the vibrant nature of the song. The shooting space highlights how visually spectacular the music number is. The actress also tagged the song’s music team including OAFF Music and singers Raghav Chaitanya and Savera Music, indicating the collaborative nature of the production.
Jewel Thief, set to premiere on Netflix on April 25, is shaping up to be one of the platform’s major releases. The film stars Saif Ali Khan in the lead role alongside Jaideep Ahlawat, Kunal Kapoor, and Nikita Dutta. The heist thriller has been building anticipation through a series of promotional content, with ‘Jaadu’ being one of the film’s musical releases.
Nikita Dutta began her career journey as a contestant in Femina Miss India 2012. Her acting career took off with television shows, most notably playing the lead role in the popular series “Ek Duje Ke Vaaste” on Sony TV, which garnered her significant recognition.
Her transition to films saw her sharing screen space with Abhishek Bachchan in “The Big Bull” and alongside Emraan Hashmi in “Dybbuk.” Beyond Jewel Thief, Nikita has recently appeared in Sony LIV’s “The Waking of a Nation,” further diversifying her digital presence.
‘Jaadu’ is out now on streaming platforms. Fans of both Nikita Dutta and heist films can look forward to experiencing the complete Jewel Thief adventure when it premieres on Netflix later this month.
Read full bio of Preeti Jha
