Mahesh Manjrekar Shines in Devmanus Screening

Veteran performer draws audience buzz with brief yet powerful role in Luv Films’ latest thriller

By Preeti Jha Preeti Jha linkedin_icon

In a series of exciting social media updates, celebrated actor Mahesh Manjrekar is turning heads with his special appearance in the film Devmanus. The film, which is currently screening at theaters under the banner of Luv Films, is receiving an electrifying boost from Mahesh’s on-screen presence and a series of engaging promotional posts. Fans are buzzing as they catch glimpses of the film’s promotional material and exclusive ticket offers, adding to the anticipation around this much-awaited release.

The promotional campaign for Devmanus has been firmly in the spotlight, thanks to the energy and enthusiasm shared by the team on Instagram. The original caption in Hindi reads:

“प्रेक्षकोंच्या उत्साहात सिटीलाईट… महेममध्य मेहेश मांजरेंकारी खास उपस्थिति! ‘देवमाणूस'”

This translates approximately to the excitement of the audience accompanying a special appearance by Mahesh Manjrekar in the film ‘Devmanus’. The use of vibrant hashtags like #Devmanus, #LuvFilms, and #InCinemasNow emphasizes both the film’s fresh appeal and its wide-ranging promotional strategy.

Mahesh Manjrekar is not new to the limelight. With an illustrious career marked by diverse roles in Marathi and Hindi cinema, his involvement in Devmanus adds a layer of credibility and anticipation among film enthusiasts. Manjrekar’s journey from acclaimed actor to director has always been interwoven with a distinctive style that resonates with audiences of all ages. In his recent Instagram post, he was tagged alongside fellow celebrities such as Renuka Shahane, Subodh Bhave, and Siddharth Bodke, underlining the star-studded collaboration behind the film.

Multiple Instagram posts by the film’s official account and its associated handles have further enriched the film’s narrative. One of the posts featured a striking image of Mahesh in a manner that is both dramatic and inviting, capturing the essence of his role in boosting the film’s appeal. Critics and fans alike have lauded the creative approach of mixing lively campaign captions with captivating visuals.

A recurring theme across these posts is the emphasis on the audience’s experience. Captions highlighting phrases such as “उत्साहात” (excitement) and “खास उपस्थिति” (special appearance) are sprinkled throughout, creating an atmosphere of anticipation. Long-time followers of the promotional account have noted how the film’s social media strategy not only leverages star power but also offers fans a sense of participation. In one memorable post, a special ticket offer was advertised—a Buy 1 Get 1 Free deal available till 27th April—encouraging moviegoers to seize the opportunity and experience the film at popular theater chains like PVR and INOX.

Ticket promotions have been integral to the Devmanus marketing campaign. One Instagram update from the official account promoted an exclusive offer where viewers could book tickets using the code “PVRINOXBOGO” on leading theater apps and websites. This creative move not only incentivizes early bookings but also mirrors the film’s excitement and energy. With bright visuals and dynamic captions, the campaign captures a moment when cinema meets real-time social interaction.

For those keen on maximizing their movie experience, the promotional posts detailed the online booking procedure alongside the special offer. This move, as noted by social media followers, is a testament to how digital platforms are redefining audience engagement in the film industry. In doing so, Devmanus is joining a growing list of films that use real-time, interactive promotions to draw in crowds.

As the film continues to roll out across major theater chains like PVR and INOX, the excitement is palpable. The integration of interactive digital promotion and strong star power sets Devmanus apart, ensuring that it is on the radar of every cinema lover. For enthusiasts eager to catch this blend of tradition and modernity, the film promises not only a visual treat but also an engaging narrative that bridges the gap between cinema and its audience.

With such a dynamic approach, Devmanus is carving out a niche in the competitive film landscape. As more audiences flock to theaters, the campaign serves as a case study in blending star appeal with innovative digital marketing. Ultimately, the film is not just a showcase of a stellar performance by Mahesh Manjrekar—it is a celebration of cinema’s evolving role in connecting with fans in creative, unprecedented ways.

protip_icon Trivia
Mahesh Manjrekar has also contributed his voice to various projects, including singing in some of his films.
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Preeti Jha
Preeti JhaSenior creative producer
With nearly two decades of experience in the media and entertainment industry, Preeti Jha is a creative producer and director known for her expertise in content creation, production management, and storytelling. Currently serving as a senior creative producer at IncNut Digital, Preeti plays a pivotal role in developing high-impact digital content, overseeing creative strategy, and managing production workflows.

Read full bio of Preeti Jha
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