Gauri Khan Launches New Collection Of Boucle Armchairs For Her Design Studio

Interior design maven expands furniture line with stylish yet comfortable seating options.

By Jehangir Irroni Jehangir Irroni linkedin_icon

Interior designer, entrepreneur, and Bollywood film producer Gauri Khan has expanded her furniture collection with the launch of stylish boucle armchairs through her design studio, Gauri Khan Designs. The new pieces emphasize both aesthetics and comfort, showcasing Khan’s signature blend of luxury and functionality.

Announcing the launch on Instagram, Khan shared an image of elegant cream-colored armchairs featuring soft boucle upholstery with curved silhouettes and wooden legs. In her caption, she highlighted the perfect balance between style and comfort: “Boucle and comfort in perfect balance. These armchairs don’t just look good—they feel even better.”

Expanding The Gauri Khan Designs Portfolio

This chair collection adds to Khan’s growing catalog of furniture and interior design offerings. Gauri Khan Designs, her luxury design studio, has established itself as a prominent name in India’s high-end interior design space, with this latest collection reinforcing her commitment to creating pieces that are both visually appealing and practical.

The boucle texture—a looped yarn fabric known for its soft, tactile quality—has become increasingly popular in contemporary furniture design. Khan’s adoption of this material demonstrates her awareness of current design trends while maintaining her distinctive aesthetic.

A Seasoned Interior Designer

Gauri Khan has carved out an impressive career in interior design over the years, separate from her identity as the wife of Bollywood superstar Shah Rukh Khan. According to her professional trajectory, she established Gauri Khan Designs, quickly gaining recognition for her sophisticated design sensibility.

Her design studio has worked on numerous high-profile projects, including homes for Bollywood celebrities and luxury commercial spaces. Khan is known for blending contemporary elements with traditional Indian aesthetics, creating spaces that are both elegant and functional.

In recent months, Khan has been actively expanding her design footprint. Earlier this year, she collaborated with de Gournay, a renowned luxury wallcovering brand, for a special installation at The Charcoal Project in Hyderabad. The partnership featured a brass screen incorporating de Gournay’s hand-painted wallpaper titled “River Scenes of Bengal.”

Design Philosophy And Recent Projects

Khan’s Instagram feed offers insights into her design philosophy, with recent posts showcasing various projects under her brand. In one post, she highlighted the use of wooden rafters to create rustic, traditional aesthetics in farmhouse designs. Another featured contemporary bedroom styling, emphasizing clean lines and elegant finishes.

Her inspirations come from diverse sources, as she noted in a recent post: “Nature, travel, art, fashion, personal experiences are all great sources of inspiration.” This eclectic approach is evident in her designs, which often incorporate elements from different cultural contexts and design traditions.

Beyond residential spaces, Khan has also ventured into commercial design. Torii, a dining establishment she designed, recently celebrated its first anniversary. Khan’s work on the restaurant demonstrates her versatility, creating immersive environments that extend beyond home interiors.

The launch of the boucle armchair collection represents Khan’s continuing evolution as a designer and entrepreneur. By focusing on both aesthetic appeal and practical comfort, these pieces reflect her understanding of what contemporary consumers seek in home furnishings—a style that doesn’t sacrifice functionality.

As Gauri Khan Designs continues to grow its offerings and expand its reach, the brand further solidifies its position in India’s luxury design market, with its founder establishing herself as a tastemaker whose influence extends across multiple facets of design and lifestyle.

disqus_comment
Jehangir Irroni
Jehangir IrroniDirector, AVP Videos
Jehangir Irroni is a filmmaker and creative director with over 18 years of experience in directing ad films, corporate videos, web series, and television shows. As assistant vice president - Videos at IncNut Digital, Jehangir is involved in producing and directing videos and infomercials.

Read full bio of Jehangir Irroni
Latest Articles